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Free, 6 Days, 1 Show Car: Williams Fan Zone Takes Over Brooklyn Bridge Nov. 16 to 21

The Atlassian Williams F1 Team Fan Zone presented by Zoox is free Nov. 16 to 21 at Brooklyn Bridge at New York-New York, with a full-scale FW48 show car, Las Vegas Street Circuit simulators, a reaction zone, and a chance to hear from Carlos Sainz and James Vowles. Entry is free, but you need the Williams app.

By Matt Matheson November 12, 2026 45 views
Free, 6 Days, 1 Show Car: Williams Fan Zone Takes Over Brooklyn Bridge Nov. 16 to 21

The Williams Fan Zone returns to Brooklyn Bridge at New York-New York Nov. 16 to 21.


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Back home, if a race team showed up in town and let you climb around its car for free, half the county would call in sick.

Las Vegas gets that deal for six straight days. The Atlassian Williams F1 Team Fan Zone presented by Zoox returns Monday, November 16 through Saturday, November 21, ahead of the Las Vegas Grand Prix.

You will find it at Brooklyn Bridge at New York-New York Hotel & Casino, 3790 S Las Vegas Blvd, Las Vegas, NV 89109. Hours are 11 a.m. to 7 p.m.

Free Entry, One Catch You Should Handle at Home

Entry is free. There is no Grand Prix ticket required.

The catch is simple, and it is the part most people will miss. You need to download the Williams app and register in it to gain access.

Do that on your couch, not in line on the Strip. The app also runs a digital treasure hunt inside the zone, where collecting badges around the site unlocks a prize, and it takes 10 percent off Williams merchandise.

  • Dates: Monday, November 16 to Saturday, November 21
  • Hours: 11 a.m. to 7 p.m. daily
  • Cost: free, with Williams app registration required for entry
  • Why go early in the week: the zone opens three days before Grand Prix weekend racing runs November 19 to 21

A Real Car, a Fake Lap, and a Reflex Test

The centerpiece is a full-scale FW48 show car, up close. No rope-line squinting from twenty feet back is the pitch here, it is getting close to the real machine.

Then you get to try the lap yourself. Simulators let you chase the fastest lap times around the Las Vegas Street Circuit, and drivers collect a signed poster created in collaboration with a local artist.

  • Step inside the Zoox experience, billed as the future of autonomous mobility
  • Test your reflexes in the reaction zone
  • Get behind the wheel in Komatsu's truck simulator experience
  • Customise a cap and get a shirt printed on the spot with New Era
  • Shop special-edition Vegas merchandise, the 2026 Official Team Kit from New Era, and Initial D collections

Williams says fans will also have the chance to hear from driver Carlos Sainz and Team Principal James Vowles. Daily live shows run on the main stage with prizes up for grabs, and the full appearance schedule will be announced soon, so check the app before you pick your day.

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Why This Stop Matters, and How to Play It

Las Vegas is the final Fan Zone stop of the season. Earlier stops this year were Melbourne, Miami, London, Madrid, Singapore, and Austin.

Williams says its Fan Zones are now in their fifth season and have welcomed more than 600,000 fans in Formula 1 host cities. The team also notes that only 1 percent of Formula 1 fans are able to attend a Grand Prix in person, which is the whole point of putting this on a Strip sidewalk instead of behind a paddock gate.

Here is the honest, useful way to do it.

  1. Download the Williams app and register before you leave home.
  2. Pick a Monday, Tuesday, or Wednesday visit if your schedule allows it, before race weekend takes over the Strip.
  3. Run the treasure hunt first, then hit the simulators, so the prize badges are done before you shop.
  4. Keep checking the app for the Sainz and Vowles appearance schedule, which Williams says is coming soon.

A free show car, a shot at the fastest fake lap on the real circuit, and a team principal on a stage on the Strip. Folks back home pay good money for a county fair that offers a lot less than that.

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Formula 1Las Vegas Grand PrixThe StripZooxWilliamsFan ZoneNew York-New YorkCarlos Sainz

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